Welcome to the Gosso Optimizely developer blog

This site is a tech-blog featuring Optimizely and Azure content. Author of content is senior developer and MVP Luc Gosso. Optimizely.blog is sponsored by Epicweb.

Comparison infographic of two AI strategies: Optimizely Opal breadth vs Epicweb AI-Assistant depth.

Optimizely Opal vs Epicweb AI-Assistant for Optimizely

This page compares strengths, use cases, flexibility, and pricing—highlighting Opal’s breadth vs Epicweb’s depth and how they can complement each other. Optimizely Opal and Epicweb AI-Assistant for Optimizely solve different AI needs. Opal is Optimizely’s platform-wide AI orchestration layer for agents, workflows, connectors, reporting, and governance across Optimizely One. Epicweb AI-Assistant is a focused, in-CMS and Commerce productivity assistant that helps editors directly in fields with content, translations, SEO/AEO/GEO, images, and custom tools.

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How to Install and Configure AI Chat for Optimizely CMS - Complete Guide

AI Assistant Chat is a revolutionary feature introduced in version 3.0 of Epicweb.Optimizely.AIAssistant that brings conversational AI directly into your Optimizely CMS editing experience. Instead of manually filling fields or guessing at optimal content, you can now have natural conversations with AI while working with pages, blocks, and media.

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Redirect Manager 6.4: URL Management with Import, Export, and Search

We are thrilled to announce version 6.4 of the free and open-source Redirect Manager for Optimizely CMS, introducing three powerful new features that make managing your redirect rules easier and more efficient than ever. Whether you're migrating between environments, performing bulk updates, or searching for a specific redirect rule among hundreds, these new features have you covered.

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Building Smarter Optimizely Solutions with AI Tools, MCP, and Function Calling

You can now integrate AI Tools, Model Context Protocol (MCP), and function calling with Optimizely CMS, allowing editors to engage with actual, connected business logic directly within the CMS interface. This enhancement means your AI Assistant is no longer restricted to static responses. It can access real-time data, activate real functions, and provide intelligent responses based on your logic, APIs, and systems, without editors needing to leave the Optimizely workspace.

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